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AdvoCare US


We are a community who empowers others to become better versions of themselves by providing world-class products, education, and inspiration designed to help people look better, feel better, perform better.

Charles E. Ragus founded AdvoCare in 1993. He chose the name AdvoCare to communicate his commitment to be an advocate who cares.


Charles E. Ragus developed 10 principles that guide our direction and are the basis of our success:

  • Honor God through our faith, family and friends.
  • Respect and strengthen the family.
  • Believe in the dignity and the importance of the individual.
  • Create a standard of excellence recognized as superior by the direct sales industry.
  • Believe that honor, integrity and principles are the foundation of a great life and company.
  • Commit to mutual loyalty and trust between AdvoCare and its Distributors.
  • Establish and continually improve the vehicle of opportunity and the pursuit of financial freedom for all AdvoCare Distributors.
  • Commit to ongoing personal growth and development through professional training and educational programs.
  • Build self-esteem by promoting a sense of personal worth among all people.
  • Continually expand our market by providing the most effective and highest quality products and service available.


Highly regarded and recognized in their areas of expertise, members of the AdvoCare Scientific & Medical Advisory Board use their knowledge and experience in the fields of medicine, nutrition and science to ensure that all AdvoCare products are formulated with high quality ingredients based on credible scientific research.

*Scientific & Medical Advisory Board Members are compensated for their role on the Scientific & Medical Advisory Board.

William Kraemer


Kenneth Goldberg


Carl L. Keen


Leanne Redman


Jose M. Pimiento


Gail A. Cresci


Jeffrey B. Blumberg


Stanley Dudrick

In Memoriam


The AdvoCare Sports Advisory Council includes many of the top strength and conditioning coaches and athletic trainers in the country. These experts consult with AdvoCare on issues relating to current and future product development helping to ensure that AdvoCare stands for innovation and excellence through products that give athletes and performers a competitive edge. They also exchange information on a variety of topics relating to the use of nutritional supplements in the training of athletes and rehabilitation of athletic injuries.*

*Sports Advisory Council Members are compensated for their role on the Sports Advisory Council.

Dean Miller

Assistant Athletic Director of Sports Medicine, Rice University

Skylar Richards

Consultant, Athletic Trainer and Sports Scientist

Mark Mauldin

Director of Executive Health for Hendrick Motorsports

Murphy Grant

Senior Associate Athletic Director for Sports Performance and Student Athlete Wellness at Wake Forest University

Jennifer Jones

Assistant Athletic Director for Sports Performance at Auburn

Kevin Yoxall

Head Strength and Conditioning Coach, Dallas Renegades

Gene Coleman, Ed.D.

Strength and Conditioning Consultant, Professional Baseball

John McBride

Strength and Conditioning Specialist for World-Class Athletes

AdvoCare Gives Back®

In 1993, Charles E. Ragus founded AdvoCare, a health and wellness company, with the commitment to be an advocate who cared. Today, AdvoCare has taken that commitment to the next level by establishing the AdvoCare Foundation. The foundation focuses on the life-destroying epidemic of childhood obesity in an effort to help fulfill its larger mission – to help all children be happy, healthy and safe.

The AdvoCare Foundation is attacking obesity by supporting organizations across the country whose work directly impacts the safety and health of children in need. With the help and generosity of the AdvoCare Foundation founders, our supporters and our communities, we've been able to make a huge impact in only a few years, and this is only the beginning. Our initial goal is to grant $1 million dollars by 2020 to support long-term solution to help the next generation survive and thrive.

To learn more about how you can support the AdvoCare Foundation, visit

For general questions on corporate giving, please email

Corporate Careers

AdvoCare offers an ever-expanding, dynamic working environment specifically for those who are interested in building champions. We are constantly seeking talented, team-oriented candidates who are equipped to thrive in a fast-paced atmosphere all while honoring our legacy and embracing our culture. To see current job availability, please click here.*

*Please note that any employee, spouse of any employee, or other family member who is a permanent resident of any employee's household is prohibited from enrolling or acting as an AdvoCare Independent Distributor while the employee is employed by the company. AdvoCare is an Equal Opportunity Employer and Prohibits Discrimination and Harassment of Any Kind : AdvoCare is committed to the principle of equal employment opportunity for all employees and applicants and to providing employees with a work environment free of discrimination and harassment. All employment decisions at AdvoCare are based on business needs, job requirements and individual qualifications, without regard to race, color, religion or belief, national, social or ethnic origin, sex (including pregnancy), age, physical, mental or sensory disability, HIV Status, sexual orientation, gender identity and/or expression, marital, civil union or domestic partnership status, past or present military service, family medical history or genetic information, family or parental status, or any other status protected by the laws or regulations in the locations where we operate. AdvoCare will not tolerate discrimination or harassment based on any of these characteristics. The company encourages applicants of all ages.

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